BC Stock Analysis: Buy, Sell, or Hold?
BC - Brunswick Corporation
$83.57
2.84 (3.52%)
▲
5d:
+2.39%
30d:
+13.72%
90d:
+17.41%
HOLD
MODERATE Confidence
Analysis Updated: Jun 18, 2026 12:00 AM ET
Earnings: Jul 23, 2026
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: BC shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
📊 HOLD: BC shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$167.22
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$103.83
19.5% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 16.1x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: BC is currently trading at $83.57, which is considered extended relative to its 30-day fair value range of $78.11 to $83.20. The stock's valuation (Forward PE: 15.7) is in line with its historical norms (16.1). Remarkably, the market is currently pricing in an annual earnings decline of 0.9% over the next few years. This pessimistic expectation contrasts with the company's recent 6.7% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, BC is showing sideways momentum. The price is approaching resistance at $85.75. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation. The stock is showing strong short-term momentum, up 3.5% recently.
Market Sentiment: The stock shows a mixed technical setup (55/100), with neutral trendline and momentum signals. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, BC is showing sideways momentum. The price is approaching resistance at $85.75. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation. The stock is showing strong short-term momentum, up 3.5% recently.
Market Sentiment: The stock shows a mixed technical setup (55/100), with neutral trendline and momentum signals. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
EXTENDED
Historical Trading Range
$78.11 -
$83.20
Company Quality Score
60/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
51.0%
All Signals
- BEARISH: Price extended above range
- NEUTRAL: Mixed technical signals (55/100)
- BULLISH: High volume confirmation
- BULLISH: Strong upward momentum (+3.5%)
- NEUTRAL: Near Wall St target ($90.12)
Trading Range Analysis
30-Day Trading Range
$78.11 -
$83.20
Current vs Trading Range
EXTENDED
Support & Resistance Levels
Support Level
$78.31
Resistance Level
$85.75
Current Trend
Sideways
Technical data as of
Jun 18, 2026
Fundamental Context
Forward P/E (Next Year Est.)
15.67
Wall Street Target
$90.12
(+7.8%)
Revenue Growth (YoY)
12.8%
Earnings Growth (YoY)
6.7%
Profit Margin
-2.5%
Valuation Discount vs History
-0.9% cheaper
PE vs Historical
15.7 vs 16.1
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-0.9%
(market-implied from PE analysis)
1-Year Target
$82.82
(-1%)
2-Year Target
$82.07
(-2%)
3-Year Target
$81.33
(-3%)
3-Yr Target (if PE normalizes)
(PE: 16→16)
$83.57
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 21.8, Growth: 25.1%)
$227.35
(+172%)
Base:
(SPY PE: 15.7, Growth: 25.1%)
$163.55
(+96%)
Bear:
(PE: 13.3, Growth: 25.1%)
$139.02
(+66%)
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 15.7 to 16.1
Stabilization Target:
$85.87
(+2.8%)
PE Expansion Potential:
+2.8%
Share & Embed Analysis
Last updated: June 19, 2026 1:23 PM ET
Data refreshes hourly during market hours. Next update: 2:23 PM
Data refreshes hourly during market hours. Next update: 2:23 PM
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Technical Signals Check
Is BC showing a specific setup today?
Insider Activity (6 Months)
0
Buys
2
Sells
Net
INSIDERS SELLING
Recent Transactions
Christopher F Dekker
SELL
4981 shares
2026-02-06
David M Foulkes
SELL
38266 shares
2026-02-05
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