AAPL vs AMZN

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Sep 09, 2026

AAPL

48.0
AI Score
VS
AMZN Wins

AMZN

60.0
AI Score

Investment Advisor Scores

AAPL

48score
Recommendation
HOLD

AMZN

60score
Recommendation
BUY

AI Analyst Insights

AI insights temporarily unavailable

Detailed Metrics Comparison

Metric AAPL AMZN Winner
Revenue 364.36B 382.13B AMZN
Net Income 101.46B 92.90B AAPL
Net Margin 27.8% 24.3% AAPL
Operating Income 122.43B 51.31B AAPL
ROE 94.4% 16.8% AAPL
ROA 26.5% 8.5% AAPL
Total Assets 383.27B 1.10T AMZN
Cash 39.54B 78.21B AMZN
Debt/Equity 0.77 0.24 AMZN
Current Ratio 1.00 1.03 AMZN

Relative Price Performance (Last 90 Days)

AAPL 1M: +10.5% · 3M: +13.0% AMZN 1M: -4.0% · 3M: +6.3%

Current Technical Phase

AAPL

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (2.8% over 20 days), RSI 64

RSI (14): 63.6 · Price: $333.98

AMZN

Neutral
Hold

Mixed signals - no dominant trend phase, RSI 49

RSI (14): 48.7 · Price: $256.68

Fundamentals Snapshot

Metric AAPL AMZN
Market Cap
Forward P/E 34.1 24.0
Trailing P/E 36.1 20.3
Revenue (TTM)
Revenue Growth 0.2% 0.2%
Gross Margin 0.5% 0.5%
Operating Margin 0.3% 0.1%
EPS 8.73 12.44
Dividend Yield 0.00%

Frequently Asked Questions

Based on our detailed analysis, AMZN is currently the stronger investment candidate, winning 5 of the key financial metrics based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.