AMZN vs GOOG

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Aug 07, 2026

AMZN

58.1
AI Score
VS
AMZN Wins

GOOG

55.9
AI Score

Investment Advisor Scores

AMZN

58score
Recommendation
HOLD

GOOG

56score
Recommendation
HOLD

AI Analyst Insights

AI insights temporarily unavailable

Detailed Metrics Comparison

Metric AMZN GOOG Winner
Revenue 90.23B 382.13B AMZN
Net Income 34.54B 92.90B AMZN
Net Margin 38.3% 24.3% GOOG
Operating Income 30.61B 51.31B AMZN
ROE 10.0% 16.8% AMZN
ROA 7.3% 8.5% AMZN
Total Assets 475.37B 1.10T AMZN
Cash 23.26B 78.21B AMZN
Debt/Equity 0.03 0.24 GOOG
Current Ratio 1.77 1.03 GOOG

Relative Price Performance (Last 90 Days)

AMZN 1M: +11.1% · 3M: +1.2% GOOG 1M: -0.8% · 3M: -10.6%

Current Technical Phase

AMZN

Neutral
Hold

Mixed signals - no dominant trend phase, RSI 64

RSI (14): 64.1 · Price: $274.48

GOOG

Neutral
Hold

Mixed signals - no dominant trend phase, RSI 51

RSI (14): 50.9 · Price: $353.47

Fundamentals Snapshot

Metric AMZN GOOG
Market Cap
Forward P/E 26.3 24.0
Trailing P/E 21.9 18.1
Revenue (TTM)
Revenue Growth 0.2% 0.2%
Gross Margin 0.5% 0.6%
Operating Margin 0.1% 0.3%
EPS 12.42 19.72
Dividend Yield 0.00%

Frequently Asked Questions

Based on our detailed analysis, AMZN is currently the stronger investment candidate, winning 7 of the key financial metrics based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.