GOOG vs AAPL

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Oct 30, 2026

GOOG

53.1
AI Score
VS
GOOG Wins

AAPL

50.0
AI Score

Investment Advisor Scores

GOOG

53score
Recommendation
HOLD

AAPL

50score
Recommendation
HOLD

AI Analyst Insights

Detailed Metrics Comparison

Metric GOOG AAPL Winner
Forward P/E 20.0803 35.8423 GOOG
PEG Ratio 1.1031 2.755 GOOG
Revenue Growth 24.2% 16.4% GOOG
Earnings Growth 294.0% 28.7% GOOG
Tradestie Score 53.1/100 50.0/100 GOOG
Profit Margin 54.8% 27.6% GOOG
Beta 1.00 1.00 Tie
AI Recommendation HOLD HOLD Tie

Relative Price Performance (Last 90 Days)

GOOG 1M: -16.9% · 3M: -25.3% AAPL 1M: +4.3% · 3M: +13.6%

Current Technical Phase

GOOG

Markdown
Sell / avoid

Price below a falling SMA50 (slope -1.8%), weak momentum, RSI 21

RSI (14): 21.4 · Price: $278.22

AAPL

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (3.3% over 20 days), RSI 55

RSI (14): 55.2 · Price: $344.63

Fundamentals Snapshot

Metric GOOG AAPL
Market Cap — —
Forward P/E 18.2 36.0
Trailing P/E 14.7 39.4
Revenue (TTM) — —
Revenue Growth 0.2% 0.2%
Gross Margin 0.6% 0.5%
Operating Margin 0.3% 0.3%
EPS 19.15 8.85
Dividend Yield 0.00% 0.00%

Frequently Asked Questions

Based on our detailed analysis, GOOG is currently the stronger investment candidate based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.