CELH Stock Analysis: Buy, Sell, or Hold?
CELH - Celsius Holdings, Inc. Common Stock
$27.77
4.00 (16.83%)
â˛
5d:
-4.93%
30d:
-9.01%
90d:
-18.94%
WAIT
LOW Confidence
Analysis Updated: Aug 7, 2026 12:00 AM ET
Earnings: Aug 06, 2026
0d
Smart Money Accumulation
None View Scanner →
Strength: 8.8/10
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Interactive Price Chart (1 Month)
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Bottom Line:
âšī¸ NEUTRAL: CELH is fairly priced but lacks strong directional signals. At -13.0% expected growth, valuation appears cheap. Wait for clearer setup or better entry on dips.
âšī¸ NEUTRAL: CELH is fairly priced but lacks strong directional signals. At -13.0% expected growth, valuation appears cheap. Wait for clearer setup or better entry on dips.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$54.63
Based on 5.3% avg growth
INTRINSIC VALUE TODAY
$33.92
18.1% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 21.4x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: CELH is currently trading at $27.77, which is considered slightly low relative to its 30-day fair value range of $27.65 to $31.25. From a valuation perspective, the stock is trading at a discount (Forward PE: 14.1) compared to its historical average (21.4). Remarkably, the market is currently pricing in an annual earnings decline of 13.0% over the next few years. This pessimistic expectation contrasts with the company's recent 125.8% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, CELH is in a strong uptrend. Immediate support is located at $23.55, while resistance sits at $30.20. The stock is showing strong short-term momentum, up 16.8% recently.
Market Sentiment: CELH has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. Wall Street analysts see significant upside, with an average price target of $53.06 (+91.1%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, CELH is in a strong uptrend. Immediate support is located at $23.55, while resistance sits at $30.20. The stock is showing strong short-term momentum, up 16.8% recently.
Market Sentiment: CELH has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. Wall Street analysts see significant upside, with an average price target of $53.06 (+91.1%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
SLIGHTLY LOW
Historical Trading Range
$27.65 -
$31.25
Company Quality Score
50/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
61.9%
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View Profit Protection PlanAll Signals
- BULLISH: Price oversold vs 30-day range
- BEARISH: Weak technical setup (25/100)
- BULLISH: High volume confirmation
- BULLISH: Strong upward momentum (+16.8%)
- BULLISH: Trading 91.1% below Wall St target ($53.06)
- WARNING: Composite score 50/100 in the bottom quintile â this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$27.65 -
$31.25
Current vs Trading Range
SLIGHTLY LOW
Support & Resistance Levels
Support Level
$23.56
Resistance Level
$30.20
Current Trend
Strong Uptrend
Technical data as of
Aug 7, 2026
Fundamental Context
Forward P/E (Next Year Est.)
14.08
Wall Street Target
$53.06
(+91.1%)
Revenue Growth (YoY)
137.7%
Earnings Growth (YoY)
125.8%
Profit Margin
5.9%
Valuation Discount vs History
-13.0% cheaper
PE vs Historical
14.1 vs 21.4
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-13.0%
(market-implied from PE analysis)
1-Year Target
$24.99
(-10%)
2-Year Target
$22.49
(-19%)
3-Year Target
$20.24
(-27%)
3-Yr Target (if PE normalizes)
(PE: 14â21)
$30.77
(+11%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.2, Growth: 6.6%)
$48.33
(+74%)
Base:
(SPY PE: 14.1, Growth: 6.6%)
$33.64
(+21%)
Bear:
(PE: 12.0, Growth: 6.6%)
$28.59
(+3%)
đ
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (19x PE), but valuation improves significantly next year (14x PE) as earnings recover.
Forward PE: 18.83 | Forward EPS (Implied): $1.47
Bull Case
$33.53
(+21%)
Analyst growth 15.0%, PE expands to 19.8
Base Case
$27.77
(0%)
Market implied 0.0%, PE stable at 18.8
Bear Case
$21.24
(-24%)
Severe decline -15.0%, PE contracts to 17.0
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
đĄ
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 14.1 to 21.4
Stabilization Target:
$42.20
(+52.0%)
PE Expansion Potential:
+52.0%
Share & Embed Analysis
Last updated: August 08, 2026 5:26 AM ET
Data refreshes hourly during market hours. Next update: 6:26 AM
Data refreshes hourly during market hours. Next update: 6:26 AM
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Technical Signals Check
Is CELH showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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Professional options setups generated by AI based on today's CELH price and gamma walls.
