GOOG Stock Analysis: Buy, Sell, or Hold?
GOOG - Alphabet Inc. Class C Capital Stock
$357.89
4.56 (1.29%)
▲
5d:
+3.72%
30d:
-3.94%
90d:
+24.76%
BUY
MODERATE Confidence
Analysis Updated: Jul 1, 2026 12:00 AM ET
Earnings: Jul 22, 2026
19d
Smart Money Accumulation
None View Scanner →
Strength: 8.0/10
Get Alerted When GOOG Hits Your Target Price
Join 10,000+ traders who never miss a move
You're in! Check your email to confirm and set your target price.
100% Free
No spam, ever
Unsubscribe anytime
Interactive Price Chart (1 Month)
Loading chart...
Loading historical data...
Bottom Line:
💡 BUY OPPORTUNITY: GOOG shows positive signals but monitor for confirmation. Market pricing in 1.3% decline. Moderate conviction.
💡 BUY OPPORTUNITY: GOOG shows positive signals but monitor for confirmation. Market pricing in 1.3% decline. Moderate conviction.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$424.83
Based on 3.2% avg growth
INTRINSIC VALUE TODAY
$263.79
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 25.0x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: GOOG is currently trading at $357.89, which is considered fair relative to its 30-day fair value range of $348.28 to $374.21. The stock's valuation (Forward PE: 24.6) is in line with its historical norms (25.6). Remarkably, the market is currently pricing in an annual earnings decline of 1.3% over the next few years. This pessimistic expectation contrasts with the company's recent 82.0% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, GOOG is in a strong uptrend. Immediate support is located at $333.69, while resistance sits at $370.15.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $426.62 (+19.2%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, GOOG is in a strong uptrend. Immediate support is located at $333.69, while resistance sits at $370.15.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $426.62 (+19.2%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$348.28 -
$374.21
Company Quality Score
55/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
70.0%
All Signals
- NEUTRAL: Price in fair range
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($426.62)
Trading Range Analysis
30-Day Trading Range
$348.28 -
$374.21
Current vs Trading Range
FAIR
Support & Resistance Levels
Support Level
$333.69
Resistance Level
$370.15
Current Trend
Strong Uptrend
Technical data as of
Jul 1, 2026
Fundamental Context
Forward P/E (Next Year Est.)
24.59
Wall Street Target
$426.62
(+19.2%)
Revenue Growth (YoY)
21.8%
Earnings Growth (YoY)
82.0%
Profit Margin
37.9%
Valuation Discount vs History
-1.3% cheaper
PE vs Historical
24.6 vs 25.6
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-1.3%
(market-implied from PE analysis)
1-Year Target
$353.24
(-1%)
2-Year Target
$348.65
(-3%)
3-Year Target
$344.11
(-4%)
3-Yr Target (if PE normalizes)
(PE: 25→26)
$358.23
(+0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 24.6, Growth: 2.3%)
$383.68
(+7%)
Base:
(SPY PE: 21.8, Growth: 2.3%)
$339.82
(-5%)
Bear:
(PE: 18.5, Growth: 2.3%)
$288.85
(-19%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (27x PE), but valuation improves significantly next year (25x PE) as earnings recover.
Trailing PE: 26.95 | Current EPS (TTM): $13.11
Bull Case
$431.46
(+21%)
Analyst growth 11.0%, PE expands to 29.7
Base Case
$392.23
(+10%)
Market implied 11.0%, PE stable at 27.0
Bear Case
$240.26
(-33%)
Severe decline -20.0%, PE contracts to 22.9
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 24.6 to 25.6
Stabilization Target:
$372.57
(+4.1%)
PE Expansion Potential:
+4.1%
Share & Embed Analysis
Last updated: July 02, 2026 2:36 AM ET
Data refreshes hourly during market hours. Next update: 3:36 AM
Data refreshes hourly during market hours. Next update: 3:36 AM
🔥 Top Stocks Breaking Out Now
| Ticker | Score | Recommendation | Change % |
|---|
Technical Signals Check
Is GOOG showing a specific setup today?
Insider Activity (6 Months)
3
Buys
17
Sells
Net
INSIDERS SELLING
Recent Transactions
John L Hennessy
SELL
1050 shares
2026-04-15
Amie Thuener O'toole
SELL
617 shares
2026-04-01
John Fetterman
BUY
2026-03-30
Top Rated Internet Content & Information Stocks
Top-rated stocks in Internet Content & Information by analyst ratings.
| Stock | Analyst Consensus | Analyst Target | Tradestie Score |
|---|---|---|---|
|
META
Meta Platforms Inc. |
STRONG BUY
68 analysts |
$827 | 57 HOLD |
|
TME
Tencent Music Entertainm… |
STRONG BUY
32 analysts |
$15 | 52 HOLD |
|
PINS
Pinterest Inc |
STRONG BUY
42 analysts |
$28 | 65 BUY |
|
BILI
Bilibili Inc |
STRONG BUY
31 analysts |
$29 | 58 HOLD |
|
GOOGL
Alphabet Inc Class A |
STRONG BUY
68 analysts |
$433 | 59 HOLD |
Advanced GOOG Option Strategies
Professional options setups generated by AI based on today's GOOG price and gamma walls.
