ETSY Stock Analysis: Buy, Sell, or Hold?

ETSY - Etsy, Inc.

SERVICES-BUSINESS SERVICES, NEC
$80.67
1.04 (1.31%) ▲
5d: -1.93%
30d: -5.91%
90d: +40.54%
WAIT
LOW Confidence
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Analysis Updated: Aug 13, 2026 12:00 AM ET
Earnings: Aug 05, 2026 0d
Smart Money Distribution

Options positioning is turning defensive after a sharp run-up - a pattern consistent with institutional profit-taking. View Scanner →

Signal fired Aug 13, 2026 at $79.97 · last confirmed Aug 13, 2026

Strength: 8.0/10

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Interactive Price Chart (1 Month)

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💡
Bottom Line:
â„šī¸ NEUTRAL: ETSY is fairly priced but lacks strong directional signals. At -1.2% expected growth, valuation appears fair. Wait for clearer setup or better entry on dips.
See Forward Earnings Fair Value & Price Prediction →

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$162.99
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$101.20
20.3% Margin of Safety

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 18.7x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: ETSY is currently trading at $80.67, which is considered fair relative to its 30-day fair value range of $79.07 to $84.89. The stock's valuation (Forward PE: 18.0) is in line with its historical norms (18.7). Remarkably, the market is currently pricing in an annual earnings decline of 1.2% over the next few years. This aligns with recent fundamental challenges.

Technical Outlook: Technically, ETSY is in a strong uptrend. Immediate support is located at $77.85, while resistance sits at $87.97.

Market Sentiment: ETSY scores 37/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Current signals suggest waiting for a better entry point before initiating new positions.

Quick Decision Summary

Current Position FAIR
Historical Trading Range $79.07 - $84.89
Company Quality Score 51/100 (HOLD)
Volume Confirmation HIGH
Confidence Score 45.2%

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All Signals

  • NEUTRAL: Price in fair range
  • BEARISH: Weak technical setup (37/100)
  • BULLISH: High volume confirmation
  • NEUTRAL: Near Wall St target ($85.92)
  • WARNING: Composite score 51/100 in the bottom quintile — this cohort historically lags the market

Trading Range Analysis

30-Day Trading Range $79.07 - $84.89
Current vs Trading Range FAIR

Support & Resistance Levels

Support Level $77.85
Resistance Level $87.97
Current Trend Strong Uptrend
Technical data as of Aug 13, 2026

Fundamental Context

Forward P/E (Next Year Est.) 18.02
Wall Street Target $85.92 (+6.5%)
Revenue Growth (YoY) 6.2%
Earnings Growth (YoY) -7.1%
Profit Margin 7.1%
Valuation Discount vs History -1.2% cheaper
PE vs Historical 18.0 vs 18.7 FAIR
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): -1.2% (market-implied from PE analysis)
1-Year Target $79.70 (-1%)
2-Year Target $78.75 (-2%)
3-Year Target $77.80 (-4%)
3-Yr Target (if PE normalizes) (PE: 18→19) $80.72 (+0%)
3-Year Scenarios Using analyst projected EPS growth
Bull: (PE: 20.2, Growth: 30.2%) $199.98 (+148%)
Base: (SPY PE: 18.0, Growth: 30.2%) $178.17 (+121%)
Bear: (PE: 15.3, Growth: 30.2%) $151.44 (+88%)
📈 Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (25x PE), but valuation improves significantly next year (18x PE) as earnings recover.
Trailing PE: 25.12 | Current EPS (TTM): $3.17
Bull Case $123.67 (+53%)
Analyst growth 41.2%, PE expands to 27.6
Base Case $112.43 (+39%)
Market implied 41.2%, PE stable at 25.1
Bear Case $54.15 (-33%)
Severe decline -20.0%, PE contracts to 21.4
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡 Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 18.0 to 18.7
Stabilization Target: $83.70 (+3.8%)
PE Expansion Potential: +3.8%
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Last updated: August 14, 2026 12:15 AM ET
Data refreshes hourly during market hours. Next update: 1:15 AM
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Ticker Score Recommendation Change %
Insider Activity (6 Months)
0
Buys
8
Sells
Net
INSIDERS SELLING
Recent Transactions
Josh Silverman SELL 70000 shares 2026-04-21
Josh Silverman SELL 30369 shares 2026-04-20
Josh Silverman SELL 24296 shares 2026-04-16

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Advanced ETSY Option Strategies

Professional options setups generated by AI based on today's ETSY price and gamma walls.

Iron Condor Bull Call Bear Put Collar

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