Brown & Brown (BRO) Stock: Buy, Sell, or Hold?
BRO - Brown & Brown, Inc.
$62.88
-0.87 (-1.36%)
▼
5d:
+4.96%
30d:
-5.2%
90d:
-9.15%
HOLD
LOW Confidence
Analysis Updated: Oct 9, 2026 12:00 AM ET
Earnings: Oct 26, 2026
13d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: BRO shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
📊 HOLD: BRO shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$90.39
Based on 5.9% avg growth
INTRINSIC VALUE TODAY
$56.13
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 14.1x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: BRO is currently trading at $62.88, which is considered fair relative to its 30-day fair value range of $60.82 to $68.99. The stock's valuation (Forward PE: 13.0) is in line with its historical norms (14.1). Remarkably, the market is currently pricing in an annual earnings decline of 2.7% over the next few years. This pessimistic expectation contrasts with the company's recent 7.1% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, BRO is in a strong downtrend. The price is approaching resistance at $64.44. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: BRO scores 70/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $74.65 (+18.7%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, BRO is in a strong downtrend. The price is approaching resistance at $64.44. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: BRO scores 70/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $74.65 (+18.7%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$60.82 -
$68.99
Company Quality Score
55/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
81.0%
Protect Your Profits
Holding BRO? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- NEUTRAL: Price in fair range
- BULLISH: Strong technical setup (70/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($74.65)
- CAUTION: Bottoming setup, but lagging the sector by 11% over 20 days — wait for relative strength
Trading Range Analysis
30-Day Trading Range
$60.82 -
$68.99
Current vs Trading Range
FAIR
Support & Resistance Levels
Support Level
$59.01
Resistance Level
$64.44
Current Trend
Strong Downtrend
Technical data as of
Oct 9, 2026
Fundamental Context
Forward P/E (Next Year Est.)
13.03
Wall Street Target
$74.65
(+18.7%)
Revenue Growth (YoY)
32.4%
Earnings Growth (YoY)
7.1%
Profit Margin
18.1%
Valuation Discount vs History
-2.7% cheaper
PE vs Historical
13.0 vs 14.1
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-2.7%
(market-implied from PE analysis)
1-Year Target
$61.18
(-3%)
2-Year Target
$59.53
(-5%)
3-Year Target
$57.92
(-8%)
3-Yr Target (if PE normalizes)
(PE: 13→14)
$62.69
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 19.9, Growth: 7.7%)
$119.68
(+90%)
Base:
(SPY PE: 13.0, Growth: 7.7%)
$78.51
(+25%)
Bear:
(PE: 11.1, Growth: 7.7%)
$66.73
(+6%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (20x PE), but valuation improves significantly next year (13x PE) as earnings recover.
Trailing PE: 20.11 | Current EPS (TTM): $3.17
Bull Case
$106.77
(+70%)
Analyst growth 52.3%, PE expands to 22.1
Base Case
$97.06
(+54%)
Market implied 52.3%, PE stable at 20.1
Bear Case
$43.35
(-31%)
Severe decline -20.0%, PE contracts to 17.1
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 13.0 to 14.1
Stabilization Target:
$68.05
(+8.2%)
PE Expansion Potential:
+8.2%
Share & Embed Analysis
Last updated: October 12, 2026 5:48 AM ET
Data refreshes hourly during market hours. Next update: 6:48 AM
Data refreshes hourly during market hours. Next update: 6:48 AM
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Technical Signals Check
Is BRO showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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