HUBSPOT (HUBS) Stock: Buy, Sell, or Hold?

HUBS - HUBSPOT, INC.

SERVICES-PREPACKAGED SOFTWARE
$238.91
12.68 (5.60%) ▲
5d: +3.05%
30d: +1.04%
90d: +6.53%
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LOW Confidence
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Analysis Updated: Oct 15, 2026 12:00 AM ET
Earnings: Nov 04, 2026 18d

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Interactive Price Chart (1 Month)

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💡
Bottom Line:
â„šī¸ NEUTRAL: HUBS is fairly priced but lacks strong directional signals. At -7.4% expected growth, valuation appears cheap. Wait for clearer setup or better entry on dips.
See Forward Earnings Fair Value & Price Prediction →

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$584.18
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$362.73
34.1% Margin of Safety

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 17.8x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: HUBS is currently trading at $238.91, which is considered fair relative to its 30-day fair value range of $211.14 to $238.77. From a valuation perspective, the stock is trading at a discount (Forward PE: 14.2) compared to its historical average (17.8). Remarkably, the market is currently pricing in an annual earnings decline of 7.4% over the next few years. This pessimistic expectation contrasts with the company's recent 968.1% earnings growth, suggesting potential undervaluation if the company simply maintains stability.

Technical Outlook: Technically, HUBS is in a uptrend. The price is approaching resistance at $244.39. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation. The stock is showing strong short-term momentum, up 5.6% recently.

Market Sentiment: HUBS scores 23/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Current signals suggest waiting for a better entry point before initiating new positions.

Quick Decision Summary

Current Position FAIR
Historical Trading Range $211.14 - $238.77
Company Quality Score 42/100 (HOLD)
Volume Confirmation HIGH
Confidence Score 50.0%

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All Signals

  • NEUTRAL: Price in fair range
  • BEARISH: Weak technical setup (23/100)
  • BULLISH: High volume confirmation
  • BULLISH: Strong upward momentum (+5.6%)
  • NEUTRAL: Near Wall St target ($248.77)
  • WARNING: Composite score 42/100 in the bottom quintile — this cohort historically lags the market

Trading Range Analysis

30-Day Trading Range $211.14 - $238.77
Current vs Trading Range FAIR

Support & Resistance Levels

Support Level $209.50
Resistance Level $244.39
Current Trend Uptrend
Technical data as of Oct 15, 2026

Fundamental Context

Forward P/E (Next Year Est.) 14.18
Wall Street Target $248.77 (+4.1%)
Revenue Growth (YoY) 19.8%
Earnings Growth (YoY) 968.1%
Profit Margin 4.3%
Valuation Discount vs History -7.4% cheaper
PE vs Historical 14.2 vs 17.8 CHEAP
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): -7.4% (market-implied from PE analysis)
1-Year Target $221.23 (-7%)
2-Year Target $204.86 (-14%)
3-Year Target $189.70 (-21%)
3-Yr Target (if PE normalizes) (PE: 14→18) $238.20 (0%)
3-Year Scenarios Using analyst projected EPS growth
Bull: (PE: 19.9, Growth: 26.7%) $680.40 (+185%)
Base: (SPY PE: 14.2, Growth: 26.7%) $485.66 (+103%)
Bear: (PE: 12.0, Growth: 26.7%) $412.82 (+73%)
📈 Valuation based on Current Earnings
Forward PE: 13.93 | Forward EPS (Implied): $17.15
Bull Case $288.48 (+21%)
Analyst growth 15.0%, PE expands to 14.6
Base Case $238.91 (0%)
Market implied 0.0%, PE stable at 13.9
Bear Case $182.77 (-24%)
Severe decline -15.0%, PE contracts to 12.5
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡 Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 14.2 to 17.8
Stabilization Target: $299.99 (+25.6%)
PE Expansion Potential: +25.6%
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Last updated: October 16, 2026 1:27 AM ET
Data refreshes hourly during market hours. Next update: 2:27 AM
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Ticker Score Recommendation Change %
Insider Activity (6 Months)
0
Buys
1
Sells
Net
INSIDERS SELLING
Recent Transactions
Brian Halligan SELL 8292 shares 2026-04-21

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Advanced HUBS Option Strategies

Professional options setups generated by AI based on today's HUBS price and gamma walls.

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