NUS Stock Analysis: Buy, Sell, or Hold?
NUS - NuSkin Enterprises, Inc.
$4.85
0.08 (1.68%)
▲
5d:
+3.19%
30d:
-5.64%
90d:
-17.66%
HOLD
LOW Confidence
Analysis Updated: Aug 25, 2026 12:00 AM ET
Earnings: Aug 10, 2026
0d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: NUS shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
📊 HOLD: NUS shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$14.14
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$8.78
44.8% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 5.5x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: NUS is currently trading at $4.85, which is considered slightly low relative to its 30-day fair value range of $4.80 to $5.28. From a valuation perspective, the stock is trading at a discount (Forward PE: 3.7) compared to its historical average (5.5). Remarkably, the market is currently pricing in an annual earnings decline of 12.5% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, NUS is in a strong downtrend. Immediate support is located at $4.53, while resistance sits at $5.17.
Market Sentiment: NUS scores 85/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $12.77 (+163.3%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, NUS is in a strong downtrend. Immediate support is located at $4.53, while resistance sits at $5.17.
Market Sentiment: NUS scores 85/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $12.77 (+163.3%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
SLIGHTLY LOW
Historical Trading Range
$4.80 -
$5.28
Company Quality Score
56/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
90.5%
All Signals
- BULLISH: Price oversold vs 30-day range
- BULLISH: Strong technical setup (85/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 163.3% below Wall St target ($12.77)
- CAUTION: Bottoming setup, but lagging the sector by 13% over 20 days — wait for relative strength
Trading Range Analysis
30-Day Trading Range
$4.80 -
$5.28
Current vs Trading Range
SLIGHTLY LOW
Support & Resistance Levels
Support Level
$4.53
Resistance Level
$5.17
Current Trend
Strong Downtrend
Technical data as of
Aug 25, 2026
Fundamental Context
Forward P/E (Next Year Est.)
3.67
Wall Street Target
$12.77
(+163.3%)
Revenue Growth (YoY)
-17.1%
Earnings Growth (YoY)
-98.2%
Profit Margin
-15.7%
Valuation Discount vs History
-12.5% cheaper
PE vs Historical
3.7 vs 5.5
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-12.5%
(market-implied from PE analysis)
1-Year Target
$4.37
(-10%)
2-Year Target
$3.93
(-19%)
3-Year Target
$3.54
(-27%)
3-Yr Target (if PE normalizes)
(PE: 4→6)
$5.29
(+9%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.1, Growth: 32.0%)
$60.87
(+1155%)
Base:
(SPY PE: 3.7, Growth: 32.0%)
$11.15
(+130%)
Bear:
(PE: 3.1, Growth: 32.0%)
$9.48
(+96%)
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 3.7 to 5.5
Stabilization Target:
$7.26
(+49.7%)
PE Expansion Potential:
+49.7%
Share & Embed Analysis
Last updated: August 26, 2026 6:49 AM ET
Data refreshes hourly during market hours. Next update: 7:49 AM
Data refreshes hourly during market hours. Next update: 7:49 AM
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Technical Signals Check
Is NUS showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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